Sahin Boydas
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Taking an AI Medical Device to Market

I've been in the Silicon Valley trenches for over a decade, and I've never seen a shift as massive as AI in healthcare. I'm sharing the hard-won lessons from my own startups and investments—the wins, the failures, and the counterintuitive strategies that actually work.

2024-08-085 min read596 words

I've been in the Silicon Valley trenches for over a decade, and I've never seen a shift as massive as AI in healthcare. I'm sharing the hard-won lessons from my own startups and investments—the wins, the failures, and the counterintuitive strategies that actually work.

The Counterintuitive Truth

In AI medical devices, the best practitioners often do less, not more.

The lesson: most founders overthink this and underspend on execution. It sounds simple. It's incredibly hard to execute.

What I've Learned From 57 Companies

A few patterns in AI medical devices come up again and again.

The founders who handle AI medical devices well understand that the best solutions are often the simplest ones.

The Framework That Actually Works

Here is a simple framework for evaluating AI medical devices. It's not complicated, but it requires discipline.

Step 1: customer feedback is the only metric that matters

This is where most people go wrong. They skip this step entirely and jump straight to execution. Don't do that.

Step 2: you should focus on one thing and do it exceptionally well

Once you have the foundation right, this becomes much easier. I've watched founders struggle with this for months when the answer was staring them in the face.

Step 3: Iterate relentlessly

Nothing works perfectly the first time. The companies that get AI medical devices right treat it as an ongoing process, not a one-time project.

Real Talk: What Actually Matters

Here is what actually matters in AI medical devices.

First, execution speed beats perfection. Every time. Companies rarely fail because they moved too fast on AI medical devices. Many fail because they moved too slowly.

Second, measure everything. If you can't measure it, you can't improve it. Set up tracking from day one, even if it's basic.

Third, talk to your users. It sounds obvious, but many founders make decisions about AI medical devices in a vacuum. Get out of the building. Talk to real people.

This connects to broader themes around AI mental health, AI diagnostics, biotech AI that I've been thinking about a lot lately.

What's Next

Best practice in AI medical devices is changing fast. What worked last year might not work next year. That's both the challenge and the opportunity.

My advice: stay curious, stay humble, and stay close to the people who are actually doing the work. Read less thought leadership and do more experiments. Talk to fewer consultants and more practitioners.

If you're building in this space, the best time to get AI medical devices right is before you need to. Don't wait for a crisis to force your hand.

I'll keep sharing what I learn. This stuff matters too much to keep to myself.

FAQ

Frequently Asked Questions

Q:What experience informs this perspective?

This perspective comes from over a decade of building companies in Silicon Valley, two successful exits (RemoteTeam to Gusto, MovieLaLa to Gfycat), and investing in 234 startups including Anthropic, OpenAI, and Scale AI. I write about what I've lived.

Q:How can I apply this thinking to my own situation?

Start by identifying the core principle behind the opinion, not the specific example. Then ask yourself: does this principle apply to my context? If yes, test it in a small, low-risk way before going all in.

Q:Do all experts agree with this view?

No, and that's fine. The best ideas in business are often contrarian. I share my perspective based on my experience and data, but I encourage you to seek out opposing viewpoints and form your own conclusions.

Written by

Sahin Boydas

Serial entrepreneur, #1 angel investor, author of Becoming Top 1%

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